Dementia Expertise, Education & Training

Meet the Company Founder • Ellen Belk, BC-DEd, CDP

Keep in Mind 2020

“I’m not satisfied with the status quo. If you tell me, “This is the way it’s always been done” I’ll be the first voice to share an alternative solution.” – Ellen Belk

Thought Leader • Disruptor • Influencer

Ellen Belk is a board certified Dementia educator, with an impressive 22+ years of experience in both professional Dementia care operations and family caregiving support. As a Fractional Dementia expert, Belk is ready to guide and support your organizational efforts. From professional care settings to employees in the workforce balancing care & career duties that distract and impact their productivity levels.

A straight talking thought leader, Belk is available for Keynote speaking, subject matter media opportunities, online learning and training, customized webinar presentations and influencer marketing collaborations.

Audiences applaud Belks energy and forward-thinking ideas for championship level Dementia care. She's the NextGen voice for Dementia education, advocacy and cargiving support.

Who We Serve

Effectively advising from the C-suite to the frontlines. Clients include:

  • Home Health, Adult Day, Hospice, Therapy providers, Senior living
  • Any service provider with aging clients impacted by Dementia
  • Any business seeking supportive instruction for their employees balancing care and career
  • Conference Planners
  • Architects, Designers and Developers in senior housing
Keep in Mind 2020


  • Dementia training, education and caregiver support
  • Media subject matter expert in Dementia, age-in-place and eldercare topics
  • Family caregiving support & consulting
  • Keynote presentations
  • Design consulting for new build Dementia communities and renovations
  • Brand Ambassador and Influencer marketing
  • Customized webinar presentations

Clients & Collaborative Partners


“There are people who think inside a box, others who think outside the box and then there is Ellen who chooses to not acknowledge there ever was a box. Forward thinking, creative and enthusiastic.  She works tirelessly to help others see the person behind the Dementia. I highly recommend Ellen for what she can bring to your company.”
James Santana, Senior VP Operations at CareFinders Total Care

“I had the privilege to serve under Ellen’s leadership at both Milestone Senior Living and Elegance Living. Ellen taught me how to think outside the box and really elevate programs designed for our residents living with Dementia. Always inspiring, Ellen has helped so many of us activity professionals into the 21st century! An amazing mentor and an awesome human. I am forever grateful for her leadership.”
Johanna Schiffer, CDP – Senior Director of Memory Support at Elegance Living

Committed to the Carolinas

With deep ties to the region, company Co-Founder Dan Belk’s ancestors in the Carolinas can be traced back to the early 1700s. The name Belk is a recognizable family name in the Central Piedmont region.

Dan’s great great Grandparents had sixteen children. And the funny family quote at the time came from his great great Grandmother when she proclaimed to a news reporter that their family “had no Preachers, Teachers Doctors or Lawyers, they are all sticking to the soil for a livelihood.”

The vintage images below are from the Belk farm built by Dan’s great Grandfather. At the time, the farm was home to the second-largest Jersey cow herd in the state of North Carolina.

Although farming isn’t the modern-day family profession anymore, Dan & Ellen remain citizens of the region and small business owners. They are actively engaged in a variety of ways through their faith community, volunteerism, and support of local causes and businesses.

Keep in Mind 2020

A Resource in the Region!

Keep In Mind, Inc. is headquartered in Indian Land, SC.

Our goal is to consult and collaborate with as many North and South Carolina service providers as possible in the aging sector. If you would benefit from Dementia training, need a guest speaker or a Board member with our expertise – We want to hear from you!
We look forward to serving our fellow Carolinians.


Are You Ready to Deliver Championship Level Outcomes for Those You Serve?

Keep in Mind 2020


Through servant leadership and collaborative partnerships combined with subject matter expertise; continue to raise awareness of aging-related issues and advocate for change within the marketplace.


Embrace Change
Empower People
Give Voice
Do Good
Offer Strategic Solutions

Follow Us On Social Media or call us at 803.396.3824